Capture and Gap Analysis

Abundant Opportunities for Retail

The following report focuses on the capture and leakage analysis, by economic category, in Rohnert Park. The numbers are generated by comparing the potential sales tax from Rohnert Park's residents' income when following buying patterns in the local region.

It is also important to note that Rohnert Park continues to experience year over year growth, both in population and income. Also, the income bracket of $100,000-$149,999 is the FASTEST growing bracket in Rohnert Park, unlike other nearby areas.

Capture Gap Analysis - 2017 Q2
sales tax capture 2017